Panetone Consulting provides expert fractional Chief Marketing Officer (CMO) services. The firm required a clean, contemporary, and professional brand identity to support its market expansion. I built the design around a sleek chevron motif to capture the company’s forward momentum and strategic growth. From there, I carried the colours and geometric shapes across all of their print and digital touchpoints. This repetition ties everything together perfectly, creating a highly cohesive and modern brand identity.